Solutions for Mobile App Developers
Whether you are a large game studio or a small utility app, leverage Amazon Publisher Services to increase yield by enabling incremental bidding alongside your waterfall.
Amazon Publisher Services is a suite of cloud services that brings you solutions built by Amazon.
Improve revenue with no impact on latency with one call to our cloud-based marketplace. Enjoy zero fees and direct relationships with programmatic buyers.
Easily grow earnings with one simple cloud header bidding integration. A single contract gives you access to unique demand from Amazon and other advertisers.
Explore how your audience engages with Amazon using aggregate shopping data.
Top comScore publishers use Amazon Publisher Services every day.
We always had a direct integration with Amazon, but because Transparent Ad Marketplace is cloud-based, we now use it to easily onboard and scale other demand partners without having to bother our development team.
Michael Shaughnessy: VP of Revenue, Bauer Xcel Media US
Best I can tell, only Amazon Publisher Services has developed third-party tech that is even close to bringing direct bidding to app.
David Jakubowski: Director of Publisher Solutions, Facebook
After upgrading to Transparent Ad Marketplace’s multi-slot integration, we saw a 20% increase in revenue without having to compromise our user experience.
Eric Meixner: VP of Global Marketing, Whitepages
As a news organization, ad quality is a priority for us. Unified Ad Marketplace offers high quality ads and the CPMs are one of the strongest of all our bidders.
Mark Stallings: Manager of Digital Operations, Daily Herald
Our overall revenue increased 20% after integrating with Unified Ad Marketplace. The eCPM from Unified Ad Marketplace is 14% higher than our next highest header bidder. We even saw a lift in eCPM from other bidders, too.
Ian Cohen: EVP of Business Operations, Brainjolt
WetterOnline is the leading internet provider for weather information in Germany. The holistic uplift in advertising revenue that they achieve with TAM currently accounts for 15%. This can quickly grow to 20% in a peak advertising month like December. As their Senior Programmatic Expert puts it:”Those who understand header bidding know that TAM revenue is not the only uplift in the ad stack. The additional TAM demand increases the auction pressure for all our demand partners.”
Publishers can access demand from Amazon DSP, dataxu, and The Trade Desk
Introducing New Analytics on Unified Ad Marketplace Starting today, you will find a number of new reports in the Amazon Publisher Services (APS) Portal to give you more transparency and insights into your sites' monetization trends on Unified Ad Marketplace (UAM)....