Amazon insightsShowcase your audience’s shopping patterns to advertisers using the strong signal of Amazon insights.
Smarter pitchesDifferentiate your ad inventory with customized audience packaging based on granular shopping categories.
Better contentInform branded content and editorial opportunities that attract and engage new and existing high value users.
From Shopping Insights, we were able to learn what types of products are interesting to our audience and not only maximize revenue, but also inform our strategy for content production.
Michael Shaughnessy: VP of Revenue, Bauer Xcel Media
I would like to leverage Shopping Insights Service more to expand our private marketplace strategy. I think a lot can be gained by differentiating our inventory using these audience insights rather than just placement priority and first look.
Glenn Highcove: Head of Yield Management, Uproxx Media Group